Write the message worth sending

LeadScout discovers qualified leads from LinkedIn, Reddit, and X — scores them by fit — and writes a personalised first message you copy to your own inbox.

Three sources, one ranked list — yours to take anywhere.

  • Multiple Sources
  • No emails sold
  • You stay in control
  • Copy-and-go to any channel
The state of B2B prospecting

Prospecting is broken in three ways.

And no existing tool fixes all three. Lead databases give you raw rows. Outreach platforms give you sending. Both leave the hardest part — actually finding the right person and writing the message worth sending — to you.

01Frustration 01

Lead data is scattered

Prospects live across LinkedIn, Reddit, X, and directories. Compiling a clean list takes hours.

Most teams burn 6–10 hours a week jumping between tabs, copying URLs into spreadsheets, and trying to keep track of who's already been reached.

I have eight tabs open and three half-built lists.
Founder · Series-A SaaS
02Frustration 02

No prioritisation

Even with 500 leads, you don't know who to reach out to first. Everyone gets treated the same — and effort gets wasted on low-fit prospects.

Without a fit signal, sales reps default to alphabetical. The best leads get the same five-minute attention as the worst.

By the time I get to lead 200 I've stopped reading bios.
BD lead · B2B fintech
03Frustration 03

Personalisation is exhausting

Writing a relevant, human-sounding message for every lead is the bottleneck. Generic templates get ignored; manual research doesn't scale.

Every great outbound rep we know writes their own messages. Every one of them also dreads it. There is a real ceiling on how many messages a human can write before tone collapses.

I write twelve good messages, then I write template number thirteen.
Solo consultant
Why we built it

For two decades, B2B prospecting has been a sender's game. The tools that won were the tools that sent more. Faster. To more people. With less friction.

The result was a tax on inboxes everywhere — and a generation of buyers who learned to ignore unknown senders entirely.

LeadScout starts from the other side. We don't optimise sending. We optimise thinking. The right person, at the right time, with the right message — and the freedom to take that message wherever you actually communicate.

Prospecting that respects time is prospecting that gets answered.

STEPlus · 2026
The LeadScout position

We don't send. We think.

LeadScout owns the intelligence layer — sourcing, scoring, and writing. You own where and how the message goes.

01 · SOURCE3 sources

Public data from LinkedIn, Reddit, X.

LinkedIn, Reddit, and X — running in parallel, deduped against every lead you've ever marked Contacted, Engaged, Replied, Booked, or Not Interested.

  • LinkedIn
  • Reddit
  • X
02 · SCORE

Hybrid rule + LLM fit ranking.

Deterministic firmographic fit lands instantly. LLM semantic ranking layers on within a minute.

03 · WRITE

Personalised drafts per channel.

Channel-aware drafts. Tone-aware angles. Banned-phrase guardrails. Yours to edit.

04 · SHIP

You copy. You decide. You hit send.

We never touch your inbox. You decide where, when, and how the message goes out.

The flow

Four steps. Twenty minutes. A target-first list.

  1. 01
    icp · enriched in seconds

    Define your ICP

    A guided form captures industry, geography, titles, seniority, keywords, and your offer. LeadScout quietly expands it — adjacent titles, related industries, ready-to-use search keywords — so a quickly-filled ICP becomes a richer search definition.

    What happens

    • Multi-step wizard for the firmographics that matter
    • Auto-expansion into related titles and adjacent industries
    • Search-ready keywords prepared for every source
    • Each ICP is versioned — restore an earlier definition any time
  2. 02
    linkedin · reddit · x

    Discover across sources

    LinkedIn, Reddit, and X all search in parallel. Results stream into your workspace as they arrive. Anyone you've already reached out to is filtered out automatically.

    What happens

    • All three sources searched in parallel — results stream in live
    • Anyone you've already contacted, engaged, or marked Not Interested is excluded
    • Your workspace opt-out list is honoured automatically
    • Cancel a search mid-flight; the leads found so far are kept
  3. 03
    fit score · 0–100

    Score and rank

    Each lead lands with an instant fit score. Within a minute it's refined further with deeper signal — recent posts, shared interests, the why-this-lead reasoning. Sort the top down.

    What happens

    • Seven factors weigh into every score: title, seniority, industry, size, geography, keywords, exclusions
    • Every lead carries its own breakdown — see why it scored what it did
    • Default weights work for most teams; adjustable per workspace
    • Re-score any past search any time, without re-capturing leads
  4. 04
    4 channels · regenerate angles

    Write and copy

    Pick a channel — LinkedIn DM, email, X reply, or X DM — pick a tone, hit Generate. Edit inline. Copy the final draft into your tool of choice.

    What happens

    • Each channel gets length, tone, and format guardrails — no email-style openers in a 240-character X reply
    • Tired phrases like “I hope this finds you well” and “synergy” are blocked from every draft
    • Regenerate with a different angle: casual, pain-led, hook-from-bio, value-led
    • Bring your own AI provider key, or use ours — your choice
Anatomy of a search

What you see when you click Run.

Five stages, one fluid journey — from the platforms your leads live on, all the way to the messages you'll send.

Sources  →  ICP  →  List  →  Scoring  →  Messages

Five stages of a single journey. Open this on a wider screen to see the visual flow.

  1. Stage 01

    Sources

    LeadScout pulls public profiles from LinkedIn, Reddit, and X — three platforms running in parallel, results streaming live into your workspace.

  2. Stage 02

    ICP

    Your Ideal Customer Profile gets quietly enriched with adjacent titles, related industries, and search-ready keywords — a wider, smarter net than what you typed.

  3. Stage 03

    List

    Leads land in your workspace as they're discovered. Anyone you've already contacted, engaged, or marked Not Interested is filtered out automatically.

  4. Stage 04

    Scoring

    Each lead lands with an instant fit score, refined within a minute by deeper signal. Sort the top down and see why each lead is where it is.

  5. Stage 05

    Messages

    Pick a channel, pick a tone, and LeadScout writes a personalised first message you copy out to your own inbox. You always own the send.

Three platforms · one pipeline

Three places your leads already live.

Each platform reveals a different kind of customers. LeadScout pulls from all three at once and stitches the results into one ranked list.

LinkedInRedditX

LinkedIn

in/

The operators. Find people by title, seniority, company, and tenure — the buyers whose firmographics match your ICP.

Asha Patel

Sample 1/3

Head of Growth · Halo Logistics

Leading growth at a YC-backed last-mile logistics platform.

3 sample personas

Reddit

u/

The doers. Find active commenters in the subreddits where your buyers think out loud about the problems your product solves.

u/marcobianchi

Sample 1/3

Top commenter · r/sales

Posting weekly about cold-call objections and SaaS demos.

3 sample personas

X

@

The talkers. Find profiles posting publicly on the topics your offer solves — engagement signals you can't get anywhere else.

@nadiasouza

Sample 1/3

Founder · Pivot Studio

Brand and motion. Just shipped a 6-second pre-roll.

3 sample personas

Public profile data only — what anyone with the URL can already see. We never sell email lists. We never reuse your data for anyone else.

Public data only. We honor every workspace opt-out.

The writing is half the product

Personalised. Channel-aware. Yours to edit.

Pick a channel. Pick a lead. Watch the draft adapt — same person, four destinations, four different shapes of message.

Composetone · warm · angle · hook-from-bio

Asha Patel

Head of Growth · Halo Logistics

Channel
Recent activity

How we cut warehouse onboarding from 4 weeks to 9 days using a no-code workflow stack.

Try another lead
edit copy

You edit the draft inline before copying it. LeadScout never sends — you do.

Channel-aware

LinkedIn DMs stay short and warm. Cold emails carry a subject line. X replies stay under 240 characters. Length and tone shift to fit the channel — automatically.

No clichés, ever

Tired phrases like “I hope this finds you well”, “synergy”, “leverage”, and “circle back” are blocked from every draft. If they slip in, the message is regenerated.

Try a different angle

Casual. Pain-led. Hook-from-bio. Value-led. One click swaps the angle and rewrites — without losing the personalisation you already approved.

Why this lead

Every score has its reasons.

Rule weight 60% · Semantic weight 40%. Tunable per workspace.

Asha Patel

Head of Growth · Halo Logistics

Singapore
83aggregate · 0–100
Rule score · 60% weight78
Semantic score · 40% weight91

why this lead

  • Title match: 'Head of Growth' aligns with target seniority
  • Industry adjacency: logistics → supply-chain ICP
  • Recent activity: posted on warehouse onboarding within 14 days

Score factors

rule-based · deterministic

Every factor and its contribution is stored on the lead. Default weights below; tunable per workspace later.

  • +22Title match
    up to 25
  • +12Seniority
    up to 15
  • +18Industry
    up to 20
  • +10Company size
    up to 10
  • +10Geography
    up to 10
  • +6Keyword resonance
    up to 15
  • 0Exclusion penalty
    −25 if hit
Sum of contributions78 / 100
Built for teams

Workspaces and roles, ready when your team grows.

Solo founder today. Agency of twelve tomorrow. Same product, same workflow — only the seats change.

Who can do what

Four roles · simple hierarchy
CapabilityOWNERADMINEDITORVIEWER
Read leads, searches, and messages
Run searches, generate messages, update lead status
Edit ICPs, request CSV exports, manage opt-outs
Invite, remove, and reassign teammates
Manage workspace settings
Delete workspace · transfer ownership
WORKSPACE

Workspaces

Spin up a workspace per client, per brand, or per campaign. Each one keeps its own ICPs, leads, and settings — clean separation, no spillover.

ROLES

Roles

Four roles — Owner, Admin, Editor, Viewer — with clear hierarchy. Pick who can run searches, who can invite, who can only read.

INVITE

Invitations

Invite teammates with a shareable link and pick their role. Links expire after a week if unused, so dormant invites don't pile up.

Who it's for

Built for the people writing the messages.

Not for outsourced SDR teams running pre-built sequences. Not for spam farms. For the people who care which lead gets the next 15 minutes.

01ICP · Solo SaaS · agency · consultancy

The founder-operator

You're doing your own outreach. You don't need automation; you need leverage. LeadScout finds the right 50 people and writes the first sentence — you handle the rest.

02ICP · Series-A to Series-C SaaS

The sales / BD rep

You have your tool stack. You have your style. LeadScout slots in upstream — feeding you scored leads and channel-aware drafts that you finish your way.

03ICP · in-house TA · agency

The recruiter

Sourcing is half the job. LeadScout makes the right candidates surface first — by title, seniority, signal — and writes the first reach-out you'd actually send.

04ICP · 3 to 25 person agency

The agency

One workspace per client. Audit log per workspace. Ownership transfer when contracts move. Every member sees only what their role lets them see.

Where LeadScout fits

Not a database. Not a sender. The thinking layer.

The B2B prospecting stack splits into two camps. LeadScout sits between them — owns what neither does well, and stays out of what both do already.

Capability
LEAD DATABASESLead databases(Apollo, ZoomInfo, RocketReach)
OUTREACH PLATFORMSOutreach platforms(Outreach, Salesloft, Lemlist)
RECOMMENDEDLeadScout(this is us)
Multi-source discoveryLimitedNoYes
AI fit scoringNoLimitedYes
Channel-aware draftsNoLimitedYes
Status-aware dedupNoLimitedYes
Workspace audit logNoYesYes
Sending automationYesIntentional no
NOTEWe deliberately don't send. Pair LeadScout with the channels you already own — Gmail, LinkedIn, X — and keep your reply rates yours.
Pricing

Free for everyone. Enterprise when you need it.

The full LeadScout experience — every source, every channel, every workspace — is free, forever. Pay only when you need white-label, on-premise, or enterprise integrations layered on top.

Free

Everything in the product. No credit card. No usage caps.

$0forever
Start free
What's included
  • All three sources — LinkedIn, Reddit, X
  • Unlimited lead discovery
  • Unlimited AI-personalised drafts across all four channels
  • Unlimited ICPs, saved and versioned
  • Unlimited workspaces and teammates
  • Role-based access control with four roles
  • Status-aware filtering and opt-out list
  • CSV export, anytime
  • Bring your own AI provider key, or use ours
  • Light, dark, and system theme

Enterprise

BIG TEAMS

Everything in Free, with the controls big organisations need.

Custombilled annually
Talk to us
Everything in Free, plus
  • White-label — your branding, your domain, your colours
  • On-premise deployment in your own cloud or data centre
  • Custom SSO via SAML, OIDC, or your existing identity provider
  • Dedicated support — named contact, priority response
  • Custom integrations with your CRM, data warehouse, or sales stack
  • Priority roadmap input — your needs shape what ships next
  • Custom data retention and compliance policies

Public-data sourcing only. Your data exports as CSV at any time. No vendor lock-in. No mandatory upgrades.

Common questions

The short answers.

If yours isn't here, ask us — we'll add the good ones to this list.

  • No. The product gives you scored leads and personalised drafts. You take those drafts to your own inbox, your LinkedIn, your X — and you hit send.
  • Public profile data only — what anyone with the URL can already see. No email-list sales, no leaked datasets, no purchased contact databases.
  • OpenAI, Anthropic, Google Gemini, or DeepSeek — your choice in workspace settings. Or bring your own API key and pay your provider directly.
  • No. Once you mark a lead Contacted, Engaged, Replied, Booked a meeting, or Not Interested, they're filtered out of every future search automatically.
  • Yes, as CSV. All your data, anytime. No paywall, no caps.
  • Yes — invite teammates with Editor or Admin roles. Each workspace has its own searches, leads, and settings; invitations expire after a week if they go unread.
  • Add them to your workspace's opt-out list and they're suppressed across every source — forever, unless you remove the entry yourself.
  • Only what it needs to do its job — your Ideal Customer Profile, your offer, and the public profile of the lead it's drafting for. Nothing about other workspaces, ever.
  • Yes — we generate the draft, you copy it. You can paste a LinkedIn DM into Slack, an email into a CRM, an X reply into WhatsApp. We don't gate the destination.
Begin

Smarter leads. Sharper messages.

Find the right fifty. Write the message worth sending. Take it anywhere you already communicate.

Free, forever. No credit card. No filler templates we wrote ourselves.